About The Project
Cre@te worked with Niksen Travel, a startup travel agency based in St. Louis, MO, to develop a new website NiksenTravel.com for the business. The goal was to convert the agency's original simple website into a multi-functional marketing tool with an elevated presentation and user experience.
Refreshed Design
The new website features a clean, modern design that showcases the agency's personally-vetted destinations and compliments Niksen Travel as a high-end brand.
Brand Alignment
The team collaborated with agency founder Natalie Atkins to ensure the site's content and copy aligned with the Niksen Travel brand's values, voice and tone.
Design Approach
Cre@te expanded the NiksenTravel.com beyond its original incarnation to be both informative and interactive for its visitors. The team integrated an easy-to-update blog section, engaging travel guides for each destination, and custom inquiry forms that gauge the client's interests, travel goals, and budget.
Site Flow
The new site boasts an interconnected site map connecting destinations, blog pages, galleries, and contact forms to create a seamless flow throughout.
Beyond the Web
In addition to the site design, Cre@te developed a custom template for the agency's newsletter "The Passport", enabling a cohesive presentation across email and web.
